ETC light fixtures have long lived in entertainment venues and retail spaces. Those two worlds collided as Jordan’s Furniture began building the world’s largest indoor ropes course as a part of its New Haven store.
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If you’ve been to ETC’s Middleton headquarters, you have already seen our entertainment lighting in action in what we fondly call Town Square. Wander deeper into the building, and you’ll find an equally impressive display of our architectural lighting in the factory.
Italian fashion designer Donatella Versace once said, “The suit does not represent the businessman anymore. Nor does the loud shirt represent the rock star. The same man can now wear both.”
Walk into ETC’s Middleton headquarters and the first feature that will catch your eye is our marquee. Designed to emulate a theatrical city street, ETC’s Town Square provides a spectacular space to convene for meetings, mingle over lunch, and welcome visitors.
Hot on the heels of a successful USITT, we packed our bags, loaded the trucks and made our way to Germany for the Prolight + Sound tradeshow in Frankfurt (April 10-13). Here are a few highlights from the show floor and beyond…
Art and high technology unite in spectacular fashion in the latest iteration of Leni Schwendinger’s Dreaming in Color illuminated color field at the Seattle Center Campus.
For students interested in film, storytelling and fashion, VIA University College in Aarhus, Denmark is an international hub. VIA’s department of Film & Transmedia houses the professional bachelor program Multiplatform Storytelling and Production. Technical Coordinator Thomas Erland Pedersen was...
Today, we’re trying something new…and you can, too. Theatre-makers are truly MAKERS. We are people who find a problem and solve it. Budgets are never high enough, and so we experiment, learn, share — and then experiment more. ETC embraces this maker culture. We get it.
Nicknamed the “Showplace of the Nation,” Radio City Music Hall is truly one of the most iconic entertainment venues in the US. When the stock market crashed in 1929, plans for an opera house fell through and John D. Rockefeller began looking for a way to turn the Manhattan property that now holds...
There has been an increase in color in ETC’s Wisconsin offices over the course of the year. White breakrooms are now anything but. The large open space above the shipping department in Middleton’s headquarters building is no longer open. And large white walls are slowing being filled.