About Our Blog

About et cetera…

et cetera… is home to ideas, news, views, knowledge, advice, interviews, and all kinds of other stuff related to ETC, our products, customers, and core markets.

You’ll find a bunch of categories to help you navigate your way around:

  • Gear Stories of ETC gear, new and old
  • Learn – Stories to educate and inspire

Want to get involved?

Send your blog-post topic suggestions, stories, photos and videos to us via email blog@etcconnect.com.
Also, we’re always on the lookout for guest bloggers and would love to hear from you if you’re interested in writing something.

About ETC

ETC is a global leader in the manufacture of lighting fixtures, controls, and rigging systems for entertainment, architectural, and commercial spaces.

Founded in Madison, Wisconsin, in 1975, ETC began with the passionate belief that there was a better way to make a lighting control console. A small group of university students challenged themselves by creating a microprocessor-based console that out-performed other boards on the market at the time. That entrepreneurial spirit grew into an award-winning business that employs over 1200 people in 14 corporate offices around the world.  

Since its beginning, ETC has earned an industry reputation for unmatched technical and customer service. In addition to our own renowned service department offering 24-hour phone support, ETC has over 300 authorized service centers throughout the world, staffed by hundreds of certified technicians.

ETC counts thousands of customers worldwide including theaters, restaurants, schools, performing arts centers, television studios, houses of worship, casinos, museums, theme parks, sporting arenas, and opera houses.

In 2015, ETC enacted an employee stock ownership plan (ESOP) giving one-third of the company to its employees. This solidifies ETC’s future as a privately owned company.


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Jacob Coakley
Jacob joined ETC at the beginning of 2017. A former magazine editor, Jacob is a long veteran of the theatER/theatRE wars and Oxford Comma skirmishes. He trained as an actor in New York, a sound designer in San Francisco, and as a writer everywhere. At ETC he helps with the Architectural; Dimming, Power & Switching; and Networking product lines. Currently splitting time between LA and Las Vegas, Jacob is nevertheless researching the best cheese shops in Wisconsin for his next trip back to HQ.