We each have a past. Some more shady than others. And when it comes to the LEDs we use in ETC fixtures you might be surprised to learn where each comes from. Surprisingly, not a single one was created with theatrical lighting in mind.
TOWN SQUARE (4)
Team ETC and High End is settling back in after a flurry of activities at LDI this weekend…
A first-hand account from founder and CEO Fred Foster about ETC’s past and future
ETC is a start-up…and it has been for more than 40 years.
If you’ve been to ETC’s Middleton headquarters, you have already seen our entertainment lighting in action in what we fondly call Town Square. Wander deeper into the building, and you’ll find an equally impressive display of our architectural lighting in the factory.
Italian fashion designer Donatella Versace once said, “The suit does not represent the businessman anymore. Nor does the loud shirt represent the rock star. The same man can now wear both.”
Walk into ETC’s Middleton headquarters and the first feature that will catch your eye is our marquee. Designed to emulate a theatrical city street, ETC’s Town Square provides a spectacular space to convene for meetings, mingle over lunch, and welcome visitors.
Hot on the heels of a successful USITT, we packed our bags, loaded the trucks and made our way to Germany for the Prolight + Sound tradeshow in Frankfurt (April 10-13). Here are a few highlights from the show floor and beyond…
Swag has become an industry slang term to refer to promotional items, typically given away by vendors at trade shows and events to encourage attendees to visit their booth and to thank guests for their support. Since it is company branded, it also serves as a form of creative promotion in the...
Couldn’t make it to Vegas this year for LDI? Now that the Thanksgiving turkey has settled in our collective stomachs, here’s a recap of highlights from the show floor…
Twenty-five years ago the Source Four® fixture was launched at LDI. This past summer we asked you to send in photos of your Source Four fixtures at work in the field. You responded in overwhelming numbers!