Bruce Jordahl

Bruce Jordahl

Bruce joined the ETC family in 2017. A former magazine editor and journalist, Bruce also worked in marketing at High End Systems throughout the 1990’s, returning as a consultant in 2012. At ETC he covers marketing for the High End Systems product range, and pinch hits on projects for other company departments. Based in Austin, Bruce is a musician and budding record producer, and was nicknamed ‘the ETC musical director’ at Workshop 2018, a moniker he is now comfortable with. He has enjoyed a long side career performing at lighting industry events, loves to talk about his amazing grandchildren, and gets occasional points for sending banana nut bread to his co-workers.

Gio @5

Ministar Shines For Broadway Workshop

Lighting Designer David Sexton employed High End Systems Ministar fixtures for Broadway Workshop productions of Head Over Heels and Beauty and The Beast, held in New York City’s Baruch Performing Arts Center. Funded through Project Broadway, Broadway Workshop produces full scale Main Stage youth...

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SPOTLIGHT

Trio of Companies Turn Cincinnati Titanium

The Cincinnati live / special event market came back strong in 2023, and in a bold, calculated move for their future, three production companies in the area – MAC Productions, Cincy Entertainment Services, and Prestige AV - simultaneously decided to invest in Halcyon, the latest High End Systems...

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