Bruce Jordahl

Bruce Jordahl

Bruce joined the ETC family in 2017. A former magazine editor and journalist, Bruce also worked in marketing at High End Systems throughout the 1990’s, returning as a consultant in 2012. At ETC he covers marketing for the High End Systems product range, and pinch hits on projects for other company departments. Based in Austin, Bruce is a musician and budding record producer, and was nicknamed ‘the ETC musical director’ at Workshop 2018, a moniker he is now comfortable with. He has enjoyed a long side career performing at lighting industry events, loves to talk about his amazing grandchildren, and gets occasional points for sending banana nut bread to his co-workers.

SPOTLIGHT

When Pigs Fly: Birth of the Wholehog

As ETC prepares to build and ship a new generation of Hog hardware, here’s a nostalgic look back at how the story of Flying Pig Systems unfolded over 30 years ago, with three young men ultimately delivering a quantum leap and a radical shift in stage lighting control capabilities.

Read More
Gio @5

Ministar Shines For Broadway Workshop

Lighting Designer David Sexton employed High End Systems Ministar fixtures for Broadway Workshop productions of Head Over Heels and Beauty and The Beast, held in New York City’s Baruch Performing Arts Center. Funded through Project Broadway, Broadway Workshop produces full scale Main Stage youth...

Read More