This was definitely a CUE to remember. Our pre-console training attendees made it into Madison on Wednesday with little issue, but that was one of the only predictable events over the next couple of days. Storms blew through […]
Author: Rachel Frederick
Thinking inside the box as we grow at ETC
It’s been a season of growth and change at ETC. The Orlando office moved into a new space last September. The LA office moved into a new space in March. ETC France, our newest office, is up and […]
Relevé Spot – color that moves you
ETC has always valued color. In fact, we geek out on color so much around here that we’ve given a name to all of the stuff that goes into high-quality color creation: Color Integrity. With the launch of […]
Earth Day: ETC Style
In 1969 a massive oil spill destroyed the coastline of Santa Barbara, California. In response, Gaylord Nelson, a US Senator from Wisconsin, was inspired to harness and redirect the energy of the young adults who, at the time, […]
CYC Buyer’s Guide – Video
We here at ETC get a lot of questions about which cyc light to choose. (They’re all so great and honestly, it’s like asking to pick our favorite child!) We’ve found that it’s not a simple question to […]
A behind the scenes look at where our LEDs were born
We each have a past. Some more shady than others. And when it comes to the LEDs we use in ETC fixtures you might be surprised to learn where each comes from. Surprisingly, not a single one was […]
ETC lights Starbucks in Shanghai
Starbucks opened a new Reserve Roastery in Shanghai in December 2017. Situated in the city center of one of the busiest cities in China, the Shanghai shop is not only the second Starbucks Reserve Roastery in the world […]
